If extreme minimalism is unfamiliar territory, learn from and be inspired by Youheum Son, one of the top sustainability influencers, a Youtuber and Intuitive Coach, whose work revolves around extreme minimalism and a low waste lifestyle. Kristina Carrillo-Bucaram @FullyRawKristina. Instagram and the like remain the primary business models for influencers. Collaborations between eco friendly influencers and influencer agencies can be mutually beneficial for both parties. Follow along to keep up to date with the latest industry trends and network with industry professionals. Kendal, one of the most famous environmental sustainability influencers in 2022, is a London-based Consumer Behaviour and Marketing graduate and a sustainability influencer behind the Instagram account @sustainable.riley. She left her high-stress job and enrolled at the Institute of Holistic Nutrition to become the Certified Holistic Nutritionist that she is now. The reason . She quickly began supplying the market with non-toxic and environmentally friendly washing solutions. Aside from her published book, podcast, and multiple articles contributed online, Kamea is also the founder of UPROOTED, a 100% reader-supported newsletter that critically examines all things related to sustainability. Christine has 26, Juliens followers are both female (50.8%) and male (49.2%), between 18 and 24 years old. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. one of the most famous environmental sustainability influencers in 2022. and one of the best environmental influencers, fashion resale market is swelling, growing 21 times faster than the retail market. Meera Jain is an educator, speaker, social media content creator, one of the best environmental influencers, and an avid eco-warrior behind the blog and an Instagram account named The Green Mum. She began her plastic-free advocacy in 2011 and has documented that journey through her blog, The Plastic-Free Chef, which she started back then at age 16. As a result, she started the Mindful Momma blog with a mission to offer simple solutions and inspiration for healthy, natural living. Toronto-based Elizabeth Teo, one of the most famous environmental sustainability influencers in 2022, is an environmental educator, consultant, writer, and content creator who is on a mission to create awareness on environmental issues such as fast fashion, waste, and climate change through an intersectional lens. Tolmeia Gregory @tollydollyposh 4. Every contribution helps, no matter how small., If you want to be heard today, you have to go where (young) people are out and about. The cameraman Marcus Werner and I founded the sustainable online magazine Viertel \ Vor. Once an impulsive buyer of clothes, she realized the impact her shopping habits had on the planet, decided to turn away from it, and began her advocacy for responsible consumerism and ethical fashion. How Using Influencers Can Benefit Your Business. She is followed by one million people on Instagram (engagement rate, 6.88%) and 9.2 million on TikTok (engagement rate, x is an actress, singer, presenter and influencer, rolled into one. This made her believe personal finance is just as important as zero waste living if you truly want to live a sustainable life. The German influencer and web video producers first video went live in 2012. As one of the top sustainability influencers, they started a cooking blog on the Vogue website in 2012. With more than a decade of experience in the renewable energy sector in various regions, he now counts with his own PV company. TikTok. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. Many young people in Germany love imitating the lives of their online idols, mostly because they feel like they can be just as successful and attractive as influencers. Monika Poppy, one of the most famous environmental sustainability influencers in 2022, is a well-known sustainability influencer, public speaker, and consultant who has been cited as one of the UKs Leading Environmentalists by Forbes. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. Influencer marketing has become a powerful way for brands to reach out to their target market. With more than 20 years of experience in the energy sector, Mirko has mainly been leading and training big teams in various companies. Find out who is the #1 Instagram creator in 2023 and get a list of the most popular Instagram accounts. Diegois a Development Manager for the utility scale section at Steag Solar Energy Solutions GmbH. Additionally, sustainability Instagram influencers might share video tutorials demonstrating easy DIY projects such as creating your cleaning supplies out of natural ingredients or growing plants indoors without requiring lots of resources. Aside from her creating content for her blog and channel, she is also an Ecopreneur Podcast Host, Low Impact Movement (LIM) Contributor, and an active member of Ethical Writers and Creatives. Just one year later, she won the best food blog in Germany award. Grenada-based couples Vivien and Aaron are often globetrotting with a deeper purpose of sharing a message about sustainable travel and low waste living. The German web video producer was married to Bibi from BibisBeautyPalace and the couple has two children. TIM SILVERWOOD @timsilverwood (11.5K), 81. From learning about recycling and water waste to embracing veganism and creating plant-based recipes, Lottie began documenting her low waste journey through her blog, Low Waste Lottie, where she also offers simple tips and tricks to live more sustainably. LAUREN SINGER @trashisfortossers (379K), 3. They present facts and give advice on minimalist, conscious consumption and waste prevention and also recommend shops with ethical fashions. Earth Hours Instagram account shares photos and videos from events around the world, as well as educational content about climate change. Piwik is not available or is blocked. Additionally, eco friendly influencers help companies reach a larger segment of potential customers who identify with sustainability values and emphasize ethical consumption practices which is often a key priority of many businesses seeking eco-oriented partnerships. 13. The 23-year-old started her YouTube channel while still in high school in 2013. Avoid plastic bags and bottles by bringing your own reusable items. Bjrnis the vice president of renewable energies at Juwi AG, one of the main solar companies in Germany. Sustainability influencers Instagram provide tips on everything from reducing energy consumption to choosing sustainable transportation options. When it comes to the sustainability journey, Destiny, one of the best environmental influencers, chooses progress over perfection. For example, the Viennese Madeleine Daria Alizadeh, who campaigns for a sustainable lifestyle without plastic on her blog DariaDaria and in her podcast "A mindful mess" and is particularly committed to fair trade fashion. She founded Mama Eco to provide a legitimate source of information about sustainability topics such as the proper way of recycling, avoiding excess packaging and waste, and finding eco-friendly alternatives. With a mixture of fun and style. Many people look to sustainability influencers Instagram for advice on how they can make their everyday lives more sustainable. TOP INFLUENCERS. First up on our list of Dutch influencers is Rianne Meijer. She aims to be a living inspiration to others on how to be a conscious consumer by sharing her life and works through her Instagram and blog. GfK's latest data shows that sustainability remains . Lauren has been living a zero-waste life since 2012. Samantha White, one of the most famous environmental sustainability influencers in 2022,has always been passionate about recycling since she was a kid but felt that shes not doing enough. It is all the more relevant these days as a growing number of consumers are becoming environmentally conscious and are looking up to role models who have a real passion for environmental sustainability. CHRISTINE LAN @eco.friendly.actress (10.1K), 84. Her followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). This also motivated her to start her blog in 2015, with a desire to be the change and empower others to do the same. Brooklyn-based Dominique Drakeford, one of the top sustainability influencers, has many accomplishments up her sleeves as an environmental educator, community advocate, social sustainability writer, and sustainability influencer. The criteria for eco-friendly gardens included: Insect friendliness, watering places, nesting aids, wilderness areas for hedgehogs and mice, or bio-composting. She runs a site called Low Waste Beauty, which focused on making sustainable beauty more inclusive and accessible for everyone. Nevertheless, or precisely because of this, more and more companiesresortto so-called "influencer marketing." As an eco-influencer, Abi aims to educate, inspire and encourage people who want to embark on low waste or zero waste journey. By highlighting sustainable tourism initiatives, @greengirltravels encourages others to consider traveling in an environmentally responsible way. Now she uses her platform to inspire and equip people to live a more sustainable, informed lifestyle while upholding social justice. They are interested in friends and family (27%), sports and fitness (25.4%) and, follow the 34-year-old on YouTube, 4.5 million on Instagram (engagement rate, 2.2%) and 1.3 million on Tiktok (engagement rate. She learned from her vegetarian father the importance of respecting mother earth. Geevie and Sophia, one of the top sustainability influencers, are Spanish-American identical twins turned businesswomen who run the popular Instagram @sustainyrself, where they document their plastic-free journey and share sustainable lifestyle tips and habits, in hopes of inspiring others to reduce their plastic waste. Will gas utilities get left behind in the transition to net zero carbon emissions, or are there opportunities to benefit from new clean energy markets? 2019) Pamela Reif. Because more consumers are choosing ethical and affordable used items, forward-thinking brands are innovating ways to capture the interest of their target consumers. I want to raise awareness through my account, impart knowledge and inspire people to imitate. They also offer advice on how to make your home and office more environmentally friendly. They may come from various backgrounds, but they all have a strong love for preserving the environment. The influencer appeals primarily to 25- to 34-year-olds and covers topics such as sport and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Anna Schunck and Marcus Werner write about their own learning process. KATE NELSON @plasticfreemermaid (108K), 12. The 23-year-old started her YouTube channel while still in high school in 2013. Ketan Joshi ( @KetanJ0) Ketan Joshi is a sustainability expert and science communicator focussed on clean tech and climate change. British sustainable lifestyle influencer and blogger Jessica Perkins, ,one of the best environmental influencers, is an avid supporter of ethical fashion and buy local movements. A tiny effort can shift mountains-do your best to reduce your negative impact through changing your choices. The YouTuber published his first video in February 2012, and now releases a new video on his channel every Friday. Many industries or brands are now gearing towards the movement of sustainability. Jonathan is active throughout his social media accounts like Instagram, Facebook, Blogger, and Twitter where he documents wasteful practices while providing simple solutions and alternatives. Volkerhas been a Professor for Renewable Energy Systems at HTW Berlin for 17 years. Shes authored two books and assisted in the production of Soft Slaughter, a short film that received a real food media prize. She runs a namesake blog and YouTube channel where she shares her tips and methods on how to living sustainably that suit every home and lifestyle. Marvin Rb has his own environmental protection site. Jazmine also launched her YouTube channel where she uploads slow fashion tips, product reviews, secondhand finds, among others. They provide people a platform to connect with others who share their passion for enacting change and share their stories. Home / Resources / Blog, News / 2022: Germanys Top 10 Influencers. Sustainability is en vogue. Theyve also been linked to the clean eating and health movements, though they claim they never discuss it in their books. She expanded her social media presence through the creation of her website, Impact for Good, and a TikTok Account. But which is the better route to take? She discovered that there are plenty of eco-conscious brands that do good, and so she became inspired to live a conscious lifestyle and created her lifestyle blog, Shae Necessities. While living in Paris, Besma witnessed the French way of doing things such as buying fresh food from the organic market, bringing their own bags to the shop, and buying investment pieces over fast-changing trends. Since her early childhood, she has been taught to love nature and appreciate its beauty. Who are sustainability influencers Instagram? They often share stories about how climate change or other environmental problems are affecting people and the planet. 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